Nick COHEN

Creative Director | FACEBOOK

questionnaire

1.)     What was your very first job? 

 A tea boy at Square One studios in London, running errands and making cups of tea for the paste up artists. 

2.)     Please describe, in your own words, what your job is and what work it entails. 

Now I’m a creative director at Facebook working with Creative X creating content and social for the Facebook app. 

 

3.)     How did you discover that the creative world was right for you? Was there a time in your life that you credit to this discovery? Was there a train of events that brought you to where you are today? 

 I never wanted to word in a bank or a boring type of job. I liked the idea of just coming up with stupid stuff to make people interested in products. It was fun and exciting.

 

4.)     In your constantly growing and expanding industry, how do you find inspiration to keep your work fresh, innovative and relevant? 

I just keep my eyes open and notice things, and wonder why they attracted me. I’m always curious and find journeying through each day fascinating. People are endlessly entertaining and full of inspiration. 

 

5.)     If you had to pick one piece of work or project that you are most proud of, more for the creative work and innovation it required, rather than its recognition or industry “success,” what would it be? 

I think early work my place Mad Dogs & Englishmen did for the  Village Voice in New York was pretty radical. It was completely telling people sensible reasons not to buy the paper. The more self effacing we were the more people responded to the work. 

 

6.)     Which creative disciplines do you commission most, and are most interested in seeing more of and why? Which of these disciplines are you most interested in seeing at CONNECTIONS? (ie photo, film, social, experiential, vr, influencer marketing, event production, production services etc)

Always looking for great storytellers, in all fields. Always looking for original voices. 

 

7.)     What was the biggest risk you’ve ever taken?

Not listening to my gut and taking the path of least resistance! 

jury

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