PACO RABANNE

In order to support the Invictus perfume and fill Paco Rabanne's social platforms, CTZAR invited 5 influencers from 5 different cities in Europe to join the brand ambassador Nick Youngquest, on an intense journey: take part in a full of mental and self physical performances for a whole year. 

CTZAR created #RunInvictus, a yearly program composed by the main steps of a intense sporty preparation to the hardest running challenge: NYC Marathon. Our pool of influencers took part in each step, from support Nick on the 2016 NYC marathon, to training session in Barcelona, and intense preparation during the next year, to finally run next to Nick in 2017. 

12 months of produced content to support a great cause: Team for Kids