PRINT

Bob VENABLES

Bob VENABLES

Commercial
Represented by
ILLUSTRATION LTD.

Lapsang Souchong Tea Smoked Salmon. Persian Christmas Pudding. Burgundy Braised Beef Pie. Like the celebrity chef Heston Blumenthal himself, the flavours in his range of speciality foods for Waitrose are eccentric and full of fun. And so when it came to creating the packaging for them, the supermarket wanted something equally quirky, quintessentially British, and which reflected the rich character of the food. The company turned to illustrator Bob Venables, who painted over 60 intriguing pieces for the packaging, which features unusual characters like a shrimp in tweed, a cow munching on a pickle, and a bulldog in a cravat daintily sipping a cup of tea. Each classic-style portrait depicts key ingredients in the dish, but in a richly comedic way, making people want to buy the products as much for the paintings as for the delectable treats inside. The main challenge was making sure each piece had its own sense of character. The more anthropomorphic animals like pigs, cows and even chickens were easier to illustrate, but it’s a lot trickier to give a mackerel or a shrimp an expressive quality. And yet Waitrose shoppers have warmed to all of them - even the fish!

CREATIVE AWARDS

Personal

PRINT
Personal
TRICIA JOYCE
Personal
ELEMENTS PRODUCTION
Personal
THE INDUSTRY MGMT
Personal
ALYSSA PIZER
Personal
CAROLE LAMBERT
Personal
BERNSTEIN & ANDRIULLI
Personal
THE INDUSTRY MGMT
Personal
QUADRIGA
Personal
JANICE MOSES REPRESENTS
Personal
ALYSSA PIZER
Personal
THE INDUSTRY MGMT
Personal
CLM
Personal
LOOKING GLASS FILMS
CREATIVE AWARDS

Still Life

PRINT
Still Life
INDUSTRIAL COLOR BRANDS
Still Life
CA1 CA2 CORNELIA ADAMS
Still Life
PAT BATES
Still Life
QUADRIGA
Still Life
PAT BATES
Still Life
CAROLE LAMBERT
Still Life
PAT BATES
Still Life
REDEYE REPRESENTS
Still Life
REDEYE REPRESENTS
Still Life
JANICE MOSES REPRESENTS
CREATIVE AWARDS

Special Project

PRINT
Special Project
ELEMENTS PRODUCTION
Special Project
TIM MITCHELL ARTIST REP
Special Project
DCC
Special Project
WALTER SCHUPFER MGMT
Special Project
CAROLE LAMBERT
Special Project
THE ART BOARD
CREATIVE AWARDS

Retouching

POST PRODUCTION
Retouching
ARS THANEA
Retouching
DIPPIN' SAUCE | thelab
Retouching
INDUSTRIAL COLOR BRANDS
Retouching
TIM MITCHELL ARTIST REP
Retouching
NICE SHOES
Retouching
INDUSTRIAL COLOR BRANDS
Retouching
ONE HUNDRED BERLIN
Retouching
ONE HUNDRED BERLIN
Retouching
SHADOWPLAY
Retouching
STUDIO PRIVATE
Retouching
STUDIO RM
CREATIVE AWARDS

CGI

POST PRODUCTION
CGI
DIPPIN' SAUCE | thelab
CGI
ONE HUNDRED BERLIN
CGI
SADDINGTON BAYNES
CGI
TAYLOR JAMES
CREATIVE AWARDS

Commercial

PRINT
Commercial
ELEMENTS PRODUCTION
Commercial
ILLUSTRATION LTD.
Commercial
ILLUSTRATION LTD.
Commercial
ALYSSA PIZER
Commercial
AGENCY RUSH
Commercial
SUNDAY AFTERNOON
Commercial
SUNDAY AFTERNOON
Commercial
CA1 CA2 CORNELIA ADAMS
Commercial
STREETERS
Commercial
ILLUSTRATION LTD.
Commercial
CA1 CA2 CORNELIA ADAMS
Commercial
REDEYE REPRESENTS