NON-TRADITIONAL

Bates Motel at SXSW - Austin, TX

BATES MOTEL

BATES MOTEL

Experiential
Represented by
PRODUCTIONGLUE

For two years in a row, productionglue brought Bates Motel to life at SXSW. During the second  execution, A&E upped the ante, giving fans a true-to-life experience, replicating the infamous motel as a fully functioning structure in the heart of downtown Austin. Fans explored the rooms and motel office during the day, or even enter a contest to spend a night. Built in just three days, The Bates Motel was the first-ever temporary motel with overnight guests permitted in the city of Austin and at SXSW. The structure featured three full-size rooms and a motel office, designed and styled by productionglue, ensuring an authentic experience, while adhering to city housing codes and regulations.

Despite a flood of other activations at SXSW, the Bates Motel was one of the most talked about and press-worthy activations at the festival, with features by Variety, Mashable, AdWeek, and IndieWire. 

CREATIVE AWARDS

Personal

PRINT
Personal
TRICIA JOYCE
Personal
ELEMENTS PRODUCTION
Personal
THE INDUSTRY MGMT
Personal
ALYSSA PIZER
Personal
CAROLE LAMBERT
Personal
BERNSTEIN & ANDRIULLI
Personal
THE INDUSTRY MGMT
Personal
QUADRIGA
Personal
JANICE MOSES REPRESENTS
Personal
ALYSSA PIZER
Personal
THE INDUSTRY MGMT
Personal
CLM
Personal
LOOKING GLASS FILMS
CREATIVE AWARDS

Still Life

PRINT
Still Life
INDUSTRIAL COLOR BRANDS
Still Life
CA1 CA2 CORNELIA ADAMS
Still Life
PAT BATES
Still Life
QUADRIGA
Still Life
PAT BATES
Still Life
CAROLE LAMBERT
Still Life
PAT BATES
Still Life
REDEYE REPRESENTS
Still Life
REDEYE REPRESENTS
Still Life
JANICE MOSES REPRESENTS
CREATIVE AWARDS

Special Project

PRINT
Special Project
ELEMENTS PRODUCTION
Special Project
TIM MITCHELL ARTIST REP
Special Project
DCC
Special Project
WALTER SCHUPFER MGMT
Special Project
CAROLE LAMBERT
Special Project
THE ART BOARD
CREATIVE AWARDS

Retouching

POST PRODUCTION
Retouching
ARS THANEA
Retouching
DIPPIN' SAUCE | thelab
Retouching
INDUSTRIAL COLOR BRANDS
Retouching
TIM MITCHELL ARTIST REP
Retouching
NICE SHOES
Retouching
INDUSTRIAL COLOR BRANDS
Retouching
ONE HUNDRED BERLIN
Retouching
ONE HUNDRED BERLIN
Retouching
SHADOWPLAY
Retouching
STUDIO PRIVATE
Retouching
STUDIO RM
CREATIVE AWARDS

CGI

POST PRODUCTION
CGI
DIPPIN' SAUCE | thelab
CGI
ONE HUNDRED BERLIN
CGI
SADDINGTON BAYNES
CGI
TAYLOR JAMES
CREATIVE AWARDS

Commercial

PRINT
Commercial
ELEMENTS PRODUCTION
Commercial
ILLUSTRATION LTD.
Commercial
ILLUSTRATION LTD.
Commercial
ALYSSA PIZER
Commercial
AGENCY RUSH
Commercial
SUNDAY AFTERNOON
Commercial
SUNDAY AFTERNOON
Commercial
CA1 CA2 CORNELIA ADAMS
Commercial
STREETERS
Commercial
ILLUSTRATION LTD.
Commercial
CA1 CA2 CORNELIA ADAMS
Commercial
REDEYE REPRESENTS