Tracy is a dynamic and insightful Advertising and Branding professional with demonstrated success in the fashion, beauty, spirits, and hospitality categories. She believes that defining and connecting to the emotional truth of a brand is the heart of engaging and motivating consumers to act. She reatively strategizes, conceptualizes, and champions smart, ground-breaking experiential solutions across all platforms to grow and revitalize businesses.
Highly regarded for integrity, loyalty, and setting consistently high standards, Tracy is always developing and sustaining long term relationships built on trust and authenticity with clients and stakeholders. She has inspiring and motivating high-performance teams from 2 to 20+ persons with her hands on approach and adapts to economic cycles to deliver results on all budget levels.