Sue’s been passionately telling stories for well over a decade. As Creative Director at R/GA Chicago, her goal is to continue to find and craft the most compelling stories with purpose for all her clients. At R/GA she launched PepsiCo’s bubbly sparkling water, which quickly overtook the category leader. Her previous work on “Groceries Not Guns” for Moms Demand Action for Gun Sense in America and Ovarian Cancer Canada are examples of how she has pushed social cause brands to create distinct and celebrated voices, while also generating their most effective work to date. Recognized as one of Adweek’s Top Creative 100 , Sue believes that the best is yet to come in our industry as we move towards more inclusion, diversity, and a whole lot of collaboration.