Nicola Rovetta has been putting the “digital” in advertising since more than 20 years, working for agencies and international networks. His experience spans across digital, advertising, direct, social media, PR and healthcare. He worked for local or global brands and companies such as McDonald’s, Nissan, Henkel, Lufthansa, Nivea, UniCredit Group, easyJet, Sony Playstation, Google, Nissan and more, and served as a Juror in several Awards. He is active in the Italian Art Directors Club and a member of the board. He’s on a mission to change the conventions about advertising, one by one.