Jason Basmajian’s career to date has seen him rejuvenate numerous luxury brands in his role as Chief Creative Officer, including ST Dupont, Brioni, Gieves & Hawkes and most recently Cerruti.
Born in Boston, Massachusetts, Basmajian has lived in NYC, Paris, Milan and London and travelled extensively in Asia. Dubbed a “luxury visionary” by The Times London, Basmajian is known for balancing a brand’s core DNA with a fresh and relevant perspective across design, marketing and communications.
Basmajian is also a published interior designer and has been profiled for his design work in the Financial Times’ “How to Spend It”, Architectural Digest, Wallpaper, Esquire, Elle Decor, GQ and Times Luxury amongst others. He has been a guest lecturer at the London Business School, Condé Nast College of Fashion, Royal College of Art, Parsons School of Design, the Wired Retail conference and the China Business Forum.
As an Art Director, Basmajian has produced numerous global print and digital campaigns with photographers including Peter Lindbergh, Patrick Demarchelier, Paolo Roversi, Ellen von Unwerth and Erik Madigan Heck. He serves as an advisory board member of art fair ‘Eye of the Collector’ as well as Editorial Director of online magazine ‘The Luxury Channel’.
Basmajian is based in London and lives with his partner and their border terrier Cosmo.