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Darren RICHARDSON
WPP Global Client ECD | VMLY&R
Darren Richardson is our Global Executive Creative Director working on Geometry’s biggest Brands and one of the 5 Global Creative Leaders
As well as winning over 200+ international awards at Cannes, D&AD, Eurobest, Clios etc, he is also a proud geek and Creative Technologist.
Before Geometry Darren was European ECD at Havas, CCO at BBDO and Proximity in Germany, CD at CP+B in Toronto, Executive Creative Technology Director 180 Amsterdam, Creative Technology Director at Isobar and R/GA
Darren is acknowledged as a thought leader and has written numerous
industry articles for publications such as contagious magazine, he has also co-authored three Technology books.
His background gives him a unique perspective on marketing and innovation,
allowing him to work in a media neutral and channel agnostic way. He has been lucky enough to have worked and lead the most award-winning agencies in the world, bridging the gap between Traditional and Digital Creative which has helped him give a non-bias opinion in many jury rooms.
Some of the Brands Darren has been lucky enough to lead and work on are: Adidas, Nike, Braun (Global CCO) , Mars, Snickers, Whiskers, Sky, Axe, Scholl & Strepsil (Global Lead), Becks, Molson, Smart, Volvo, Microsoft, DHL, BAT and BBC.
