Charla Caponi is the Vice President of Brand, Content, and Community at Canada Goose. She is a high-impact marketing executive with a track record for building brand awareness, revitalizing underperforming brands, and driving powerful marketing strategies on an international scale.
Charla has a unique ability to marry strategic thinking with out-of-the-box creativity to increase brand cachet and drive revenues. She has conceived and executed programs worldwide for brands including Diesel, 55DSL, Oscar de la Renta, Bluenotes/American Eagle and Geox.
Charla is currently, spear heading Brand Strategy, Creative and Content Production, and Community Growth for Canada Goose.