Merien started in 2000 as a digital developer with bsur agency in Amsterdam. Here he quickly transformed into a creative copywriter and worked on accounts such O’Neill and BMW MINI. Going independent in 2006, he hooked up with many different Amsterdam-based agencies for creative strategy, brand development and copywriting projects. He also worked directly for NGOs. In 2010, he helped set up the Amsterdam office for Iris Worldwide as creative director and worked on several international Heineken projects. Then followed 5 years of innovative creativity at Woedend! agency. In 2016, Merien joined Havas Lemz where he happily works on impactful work for meaningful clients like IKEA, Greenchoice and Citroën.