Ray Ferraro is a Canadian born, Creative Director, Art Director and Designer living and working in New York City. Specializing in brand aesthetic direction, creative strategy, print and interactive design for luxury and fashion brands. Currently he is the Head of Visual Design for the Amazon owned Shopbop and East Dane brands, leading the brand’s global design direction through it’s online, advertising, and direct-to-consumer experience. Previously he worked for the clothing brands Ann Taylor Theory in a similar role as Creative Director/Senior Art Director and for Coach as the Brand Art Director for former Coach Creative Director Reed Krakoff’s namesake label. He has won several creative awards for his work on Ann Taylor's email marketing. Ray received his Bachelors of Design from the Alberta College of Art and Design and pursued further post secondary special status studies at New York’s School of Visual Arts.